✅ Which Data Removal Service Should You Trust With Your Privacy?

If you’re searching for the best data removal services in 2025, you’re in the right place.

As the founder of DeleteMyInfo, I’ve spent years helping people remove personal information from the internet. I’ve seen firsthand how easily your data ends up on people-search websites, data broker platforms, and marketing databases—and how difficult it can be to get it taken down.

That’s why my team and I analyzed and ranked 25 top-rated personal data removal services, evaluating everything from site coverage and automation to manual verification, support, and pricing transparency. Whether you’re looking to opt out of data broker sites, stop spam calls, or take control of your digital footprint, this guide will help you choose the best privacy protection service for your needs.

🧠 What Is a Personal Data Removal Service?

A personal data removal service finds where your private information is exposed online and removes it from data brokers, people-search sites, and other websites. These services protect you from:

• Identity theft

• Spam calls and emails

• Online stalking or harassment

• Data leaks and breaches

Some services also offer dark web monitoring, social media privacy tools, and Do Not Call Registry submissions.

🔍 How to Choose the Best Personal Data Removal Service

Here are the most important features to consider:

🧾 Data Broker Coverage

Look for services that remove your information from both public and non-public brokers, not just people-search sites.

🤖 Removal Method (Manual vs. Automated)

The best services use a hybrid of automation and manual processes to handle complex opt-outs accurately.

🔎 Transparency & Verification

Reliable services provide links to found profiles, screenshots, or dashboard updates showing removal progress.

📈 Monitoring & Reporting

Continuous scans and regular updates help track your digital exposure over time.

🛠️ Extra Features to Look For

• Dark web monitoring

• Breach alerts

• Phone/email masking

• Social media audits

• Do Not Call/Mail submissions

🥇 Top 25 Personal Data Removal Services of 2025

Each service is ranked based on feature depth, transparency, customer reviews, and overall value.

Rank	Service Name	Best For	Pricing Starts At
1	DeleteMyInfo	Full coverage + human verification	$120/year
2	DeleteMe	Custom opt-outs and privacy advisor	$129/year
3	Incogni	Automated removal from marketing brokers	$89.88/year
4	Optery	Predictive link scanning & screenshots	$39/year
5	Onerep	Google search cleanup	$99.95/year
6	Kanary	Opt-out templates & reporting	$179.88/year
7	Privacy Bee	Non-public broker removals	$197/year
8	EasyOptOuts	Budget-friendly service	$19.99/year
9	PrivacyPros	Genealogy & voter site removals	$299.99/year
10	Confidently	Variety of site types	$10/month
11	Erase Me	Visual exposure reports	$127/year
12	DataSeal	Data breach alerts	$99.99/year
13	HelloPrivacy	Simple dashboard + breach alerts	$99.99/year
14	PurePrivacy	Social media privacy audit	$69.99/year
15	MyDataRemoval	Custom report delivery options	$99.96/year
16	PrivacyHawk	Email inbox scanning	$74.99/year
17	Guaranteed Removals	Pay-after-removal model	Custom Quote
18	ReputationDefender	Reputation report card	$1,000+/year
19	BrandYourself	DIY reputation cleanup	$299.99/year
20	Aura	Digital security suite	$3/month
21	Malwarebytes	Antivirus + privacy	$9.99/month
22	IDX	Identity theft recovery + removal	$139.92/year
23	Voiply	Phone + data scrub bundle	$69.95/year
24	McAfee Cleanup	Data removal + antivirus	$199.99/year
25	Avast BreachGuard	Simple removal + breach alerts	$43.99/year

1. DeleteMyInfo – Best Overall Data Removal Service

DeleteMyInfo is the most comprehensive data removal solution available today. It removes your personal information from all known data brokers, people-search websites, and platforms using a mix of automated scans and manual verification. Users also benefit from Do Not Call Registry submission, free privacy consultations, and a quarterly status report.

Key Features:

• Full coverage across public & private data brokers

• Combines automation + human verification

• Unlimited custom opt-out requests

• Live support via phone, chat, and online appointments

Pricing:

• Solo: $120/year

• Double: $204/year

• Family (3–10 users): $295–$900/year

Customer Reviews:

⭐ “DeleteMyInfo is hands-down the most complete data removal tool I’ve used. They actually call you back!” – Sitejabber
⭐ “Spam calls dropped by 80% after two weeks.” – Trustpilot

2. DeleteMe – Best for Custom Removal Requests

DeleteMe, one of the longest-running services, offers removal from over 100 sites on its standard plan and supports up to 40 custom requests per year. Each user is assigned a privacy advisor and can request email and phone masking.

✅ Pros

• Includes personal privacy advisor

• Supports custom opt-outs

• Optional email/phone masking

• Free exposure scan included

❌ Cons

• Standard plan covers fewer people-search sites

• No monthly plan available

• Limited dashboard insights

💵 Pricing

• 1 person, 1 year: $129

• 2 people, 1 year: $229

• Family (4 people): $329/year

⭐ Reviews

“Helpful and responsive support team.” – Trustpilot
“Process is a bit slow, but it’s working.” – Trustpilot

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3. Incogni – Best for Marketing and Risk Mitigation Broker Removals

Incogni automates data removal from around 200 marketing and non-public data brokers. It’s easy to set up and sends weekly status updates but doesn’t confirm whether brokers had your data before sending opt-out requests.

✅ Pros

• Fully automated opt-out process

• Covers many non-public brokers

• Weekly email updates

• International coverage

❌ Cons

• Doesn’t verify if brokers actually had your info

• Doesn’t provide URLs or screenshots

• Limited support options

💵 Pricing

• Individual: $14.98/month or $89.88/year

• Family (up to 4): $32.98/month or $197.88/year

⭐ Reviews

“I’m getting fewer junk emails.” – Trustpilot
“Still getting calls and spam after months.” – Trustpilot

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4. Optery – Best for Exposure Reports with Screenshots

Optery scans for your data using predictive tech and provides screenshots of found profiles. It offers multiple plan levels, with full broker coverage (600+ sites) only available on the highest tier.

✅ Pros

• Exposure reports with before/after screenshots

• Quarterly reports and real-time dashboard

• Free plan available for passive monitoring

❌ Cons

• Predictive links can sometimes be inaccurate

• Full removal only included in premium plans

• Removal from non-public brokers not always verifiable

💵 Pricing

• Core: $3.99/month or $39/year (85+ sites)

• Extended: $14.99/month or $149/year (240+ sites)

• Ultimate: $24.99/month or $249/year (365+ sites, 600+ with expanded reach)

⭐ Reviews

“Great visuals and lots of transparency.” – Trustpilot
“A bit pricey for the full coverage tier.” – Trustpilot

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5. Onerep – Best for Reducing Exposure in Google Search

Onerep focuses exclusively on public people-search websites—sites that rank high in Google and display your info publicly. The service scans 200+ of these sites and gives you direct URLs to pages exposing your data.

✅ Pros

• Prioritizes Google-visible people-search sites

• Links to exact profiles found

• Detailed dashboard with removal progress

• Supports unlimited names, emails, and phone numbers

❌ Cons

• Doesn’t remove from non-public brokers

• Slightly more expensive than basic services

💵 Pricing

• Individual: $14.95/month or $99.95/year

• Family (up to 6): $27.95/month or $179.95/year

⭐ Reviews

“One of the few services that shows you the actual pages.” – Trustpilot
“Would love to see broader coverage.” – Trustpilot

6. Kanary – Best for DIY and Template-Based Removals

Kanary offers a mix of automated opt-outs and DIY removal templates. It covers over 325 platforms, including people-search sites, public records databases, and social media. While the service automates some removals, others require manual action using provided instructions.

✅ Pros

• Includes opt-out templates and instructions

• Tracks 325+ sites

• Offers a 14-day free trial

• Monthly exposure reports

❌ Cons

• Not all removals are handled automatically

• May show false positives or mark data as removed prematurely

• Limited support availability

💵 Pricing

• Monthly: $16.99

• Annual: $179.88/year

• Family add-ons: $7.49/month per person

⭐ Reviews

“Affordable and good for those comfortable with DIY removals.” – Product Hunt
“Didn’t find all the sites it claimed.” – Reddit

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7. Privacy Bee – Best for Non-Public Data Brokers and Lead Generators

Privacy Bee targets a wide variety of data brokers—public, private, lead generators, and others. It includes additional privacy tools like a browser tracker blocker, dark web monitoring, and a private search engine. Users can label trusted companies to prevent removals.

✅ Pros

• Covers hundreds of non-public brokers

• Includes privacy tools (browser extension, inbox scanner)

• Allows designation of trusted companies

❌ Cons

• Doesn’t provide a full site list

• Some requests require user confirmation

• No refund policy

💵 Pricing

• $197/year per person

⭐ Reviews

“Extremely thorough and well worth the investment.” – Trustpilot
“Difficult to delete your account after signing up.” – Trustpilot

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8. EasyOptOuts – Best Budget-Friendly Option

EasyOptOuts provides basic, no-frills removal service for around 160 data brokers. The process is mostly automated, with opt-outs sent every four months. It’s an affordable choice, but offers limited dashboard features and fewer updates.

✅ Pros

• One of the lowest-cost services

• Targets key people-search sites

• Provides email updates 3x per year

❌ Cons

• Removals only processed every 4 months

• Doesn’t verify data before sending opt-out requests

• No dashboard or real-time status tracking

💵 Pricing

• $19.99/year

⭐ Reviews

“Excellent value and decent customer service.” – Trustpilot
“No detailed reports on what was removed.” – Slashdot

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9. PrivacyPros – Best for Genealogy and Voter Record Removals

PrivacyPros offers tailored services for hard-to-remove data types like genealogy sites, public records, and voter registration databases. Opt-outs are processed manually with partial automation, and the service includes custom removals and dark web scans.

✅ Pros

• Covers 300+ sites including genealogy platforms

• Handles custom and complex removals

• Includes breach monitoring and enterprise services

❌ Cons

• More expensive than most

• No real-time dashboard

• May charge extra for highly customized requests

💵 Pricing

• $299.99/year

⭐ Reviews

PrivacyPros currently has limited public reviews, but is praised for enterprise support on forums and industry boards.

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10. Confidently – Best for Broad Coverage Across Site Types

Confidently targets a wide mix of websites—people-search sites, ecommerce platforms, dating apps, and more. The service includes data breach alerts, removal automation, and a generous 30-day free trial. However, site coverage varies depending on account and performance can be inconsistent.

✅ Pros

• Covers many site types (not just brokers)

• Includes breach monitoring alerts

• 30-day free trial

• Affordable monthly pricing

❌ Cons

• No clear list of sites covered

• Lacks visibility into verification/removal process

• Some features not available in dashboard

💵 Pricing

• $10/month

⭐ Reviews

“It helped flag a breach I hadn’t heard about.” – Trustpilot
“Charged my card multiple times and support was unhelpful.” – Trustpilot

11. Erase Me – Best for Snapshot Reports of Your Online Exposure

Erase Me provides a quick exposure report showing which sites may list your personal data, including screenshots and links. It covers over 230 data brokers and offers a 5-day free trial. However, some reports may include outdated or inactive pages.

✅ Pros

• Free exposure report with visual proof

• Covers 230+ sites

• Offers unlimited custom removals

• Easy onboarding process

❌ Cons

• Some reported links lead to inactive or incorrect pages

• Limited info on removal verification

• No full broker list on website

💵 Pricing

• $15/month

• $127/year ($11/month)

⭐ Reviews

“My phone number disappeared from search within days.” – Trustpilot
“Too many broken links in the report.” – Reddit

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12. DataSeal – Best for Data Breach Monitoring + Removals

DataSeal removes your data from around 120 sites, including both public and private brokers, and includes data breach detection and monthly privacy reports. The service is straightforward, though it doesn’t verify whether brokers had your data before sending opt-out requests.

✅ Pros

• Includes breach monitoring and risk reports

• Weekly privacy reports

• Offers identity risk assessment tool

❌ Cons

• Doesn’t confirm if brokers had your data before opting out

• Limited broker coverage compared to competitors

• No chat or phone support

💵 Pricing

• Individual: $12.99/month or $99.99/year

• Family: $10.99/month per person or $89.99/year per person

⭐ Reviews

“Search results for my name dropped by half. So far so good.” – Trustpilot
“No transparency on which brokers were contacted.” – Trustpilot

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13. HelloPrivacy – Best for Breach Alerts and Privacy Simplification

HelloPrivacy scans over 100 sites and offers basic data broker removals alongside dark web monitoring and breach alerts. The platform is easy to use, though it doesn’t always provide links or screenshots of exposed data, and some advertised features are not accessible from the dashboard.

✅ Pros

• Breach alerts included

• Simplified user dashboard

• Affordable monthly and annual plans

❌ Cons

• No verification of removed data

• Advertised features (e.g., social media cleanup) are not fully implemented

• No links or screenshots in reports

💵 Pricing

• $9.99/month

• $99.99/year

⭐ Reviews

“It functions well but doesn’t go deep.” – TechRadar
“No way to see exactly what was removed.” – Reddit

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14. PurePrivacy – Best for Social Media Privacy Enhancements

PurePrivacy blends data broker removal with social media audits, privacy suggestions, and post deletion tools. It’s app-based and designed for both iOS and Android, making it unique among privacy tools. It covers around 200 brokers but doesn’t provide much info about how removals are verified.

✅ Pros

• Includes social media privacy tools

• Mobile apps available

• Can delete past social media posts in bulk

• Breach alerts included

❌ Cons

• Lacks detailed reporting or verification

• No free scan or trial

• May share more personal data during opt-outs than necessary

💵 Pricing

• $9.99/month

• $69.99/year ($5.83/month)

⭐ Reviews

“My social feed is way cleaner now.” – Google Play
“Didn’t deliver on the broker removal side.” – Google Play

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15. MyDataRemoval – Best for Custom Privacy Reporting Preferences

MyDataRemoval combines automated and human review to scan 228 brokers. The service allows users to select how and when they receive privacy reports—monthly or quarterly, by email or dashboard. It also submits users to Do Not Call and Do Not Mail lists.

✅ Pros

• User control over report preferences

• Covers major public data brokers

• Includes DNC and Do Not Mail list submissions

• Multi-user discounts available

❌ Cons

• Doesn’t verify broker data before sending opt-out

• No screenshots or profile links

• No refund policy

💵 Pricing

Monthly

• 1 person: $9.99

• 2 people: $16.99

• 3–6 people: $24.99

Annually

• 1 person: $99.96 ($8.33/mo)

• 2 people: $170.04 ($14.17/mo)

• 3–6 people: $249.26 ($20.83/mo)

⭐ Reviews

“More data was out there than I expected. Glad they found it.” – Trustpilot
“Needs more proof of what was actually removed.” – Trustpilot

16. PrivacyHawk – Best for Email Inbox Scanning and Automation

PrivacyHawk is a privacy-focused app for iOS and Android that scans your email inbox to detect companies holding your personal data. It automates opt-outs from these companies, using your email to send removal requests. The app also offers opt-out management and an upgrade path to breach monitoring and identity protection.

✅ Pros

• Inbox scanning identifies companies using your data

• Includes free plan with 10 opt-outs/month

• Available on mobile platforms

• Offers identity theft insurance on higher-tier plans

❌ Cons

• Requires access to your email account

• Some opt-outs require manual confirmation

• Doesn’t list which data brokers are covered

💵 Pricing

• Free: 10 opt-outs/month

• Premium: $74.99/year

• Platinum: $124.99/year (includes breach monitoring + insurance)

⭐ Reviews

“Huge drop in spam after two weeks.” – Trustpilot
“Not comfortable giving full email access.” – Trustpilot

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17. Guaranteed Removals – Best for Pay-After-Results Reputation Cleanup

Guaranteed Removals focuses on reputation management, with a strong emphasis on content removal (e.g. mugshots, negative news, legal records). Their pricing is pay-after-removal, which means you don’t pay unless they succeed in removing the content you request.

✅ Pros

• Pay only after successful removal

• Covers a wide range of harmful content (not just data brokers)

• Will re-remove content for free if it reappears

❌ Cons

• No standard pricing—custom quotes only

• May be cost-prohibitive for basic data removal needs

💵 Pricing

• Custom pricing (based on project scope)

⭐ Reviews

“They cleaned up multiple damaging listings for me.” – Trustpilot
“I paid and some links are still online.” – Trustpilot

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18. ReputationDefender – Best for Reputation Insights and Scorecards

ReputationDefender includes data broker removal in its suite of online reputation services. It provides a Reputation Report Card using AI to evaluate what’s publicly visible about you online. Data broker coverage is limited, and pricing is significantly higher than most competitors.

✅ Pros

• Includes online reputation scoring

• Covers search engine result suppression

• Offers identity protection tools

❌ Cons

• Very expensive

• Limited transparency on data broker removals

• Small list of data brokers covered

💵 Pricing

• Essentials: $1,000/year

• Select: $2,500/year

• Preferred: $7,500/year

• Premium: $10,000/year

⭐ Reviews

“Helped suppress negative links in Google.” – Trustpilot
“Protection is minimal for the price.” – Trustpilot

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19. BrandYourself – Best for DIY Reputation Management Tools

BrandYourself combines privacy tools with reputation management, offering social media cleanup, dark web scans, and custom branding help. Its data removal service includes exposure reports and breach detection, but links and profile screenshots are not always available.

✅ Pros

• Comprehensive suite for reputation management

• Free risk scan with privacy score

• Offers a DIY cleanup dashboard for social media

❌ Cons

• Scanning and verification of removals is limited

• Pricing is segmented and can get expensive

• Some reports flag harmless data as “exposed”

💵 Pricing

• Data removal: $49.99/month or $299.99/year

• Add-ons (e.g. social cleanup, breach monitoring): $2.99–$44.99/month

• Full-service branding: $800–$1,000/month+

⭐ Reviews

“Cleaned up a ton of social posts I forgot about.” – Trustpilot
“Too many false positives and upsells.” – Trustpilot

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20. Aura – Best for Comprehensive Digital Security Tools

Aura includes data broker removal as part of its digital protection suite, which also covers credit monitoring, antivirus, VPN, password manager, and parental controls. However, its removal coverage is limited—only about 30 brokers—and removals are done by submitting your data to every broker without checking who already has it.

✅ Pros

• Full-feature digital security solution

• Includes breach alerts and identity theft insurance

• 14-day free trial + 60-day money-back guarantee

❌ Cons

• Covers only ~30 data brokers

• Sends your info to all brokers regardless of exposure

• Minimal transparency or dashboard detail

💵 Pricing

• Privacy: $3/month

• Privacy Plus: $4/month

• Ultimate: $5/month

⭐ Reviews

“Solid bundle if you want everything in one app.” – Trustpilot
“Didn’t find any leaks other tools flagged.” – Trustpilot

21. Malwarebytes – Best for Pairing Antivirus with Data Privacy

Malwarebytes, best known for antivirus software, now includes a Personal Data Remover service. It scans around 175 data brokers, provides opt-out steps, and bundles privacy features like dark web scanning and VPN. It’s best for users who want antivirus + basic data removal.

✅ Pros

• Established security brand

• Free scan with exposure summary

• Includes antivirus, VPN, and breach tools

❌ Cons

• Doesn’t verify which brokers actually have your info

• No screenshots or links to profiles

• Data broker list is not public

💵 Pricing

• Personal Data Remover: $9.99/month

• Ultimate (includes full security suite): $119.99/year

⭐ Reviews

“Easy-to-use tool from a trusted name.” – Trustpilot
“Support was slow and unhelpful.” – Trustpilot

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22. IDX – Best for High-Level Identity Protection Packages

IDX offers its data broker removal tool (“ForgetMe”) inside its Privacy and Complete identity protection packages. Features include VPN, SSN monitoring, breach alerts, and insurance. Removals are performed monthly and tracked via a widget.

✅ Pros

• Broad identity protection suite

• Includes address and SSN monitoring

• Real-time removal tracking in dashboard

❌ Cons

• Expensive for data removal alone

• No screenshots or confirmation links

• No standalone removal option

💵 Pricing

IDX Privacy

• Individual: $12.95/month or $139.92/year

• Family: $25.95/month or $280.32/year

IDX Complete

• Individual: $32.90/month or $355.32/year

• Family: $64.98/month or $701.88/year

⭐ Reviews

“Full-service protection with solid alerts.” – Best Company
“Too pricey for what it offers.” – Trustpilot

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23. Voiply – Best for Pairing Data Removal with VoIP Tools

Voiply, a VoIP provider, includes a Privacy Scrub service that removes personal info from about 250 brokers. It’s bundled into their phone/internet services and includes quarterly updates and breach monitoring.

✅ Pros

• Affordable removal-only plan

• Covers a broad range of data brokers

• Quarterly reports and scans

❌ Cons

• Limited visibility into removal verification

• Broker list not published

• Some features tied to VoIP plans

💵 Pricing

• One-time removal w/ quarterly scans: $39.99

• Individual: $12.99/month or $69.95/year

• Family: $9.99/month or $99.95/year per person

⭐ Reviews

“Simple and surprisingly effective.” – Trustpilot
“Support hard to reach when there’s an issue.” – Trustpilot

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24. McAfee Personal Data Cleanup – Best for Users Already Using McAfee

McAfee’s Personal Data Cleanup is bundled inside McAfee+ identity protection plans. It scans 40+ high-risk sites and automates removals on upper tiers. The feature is locked behind McAfee’s larger suite, which includes antivirus, VPN, and credit monitoring.

✅ Pros

• Trusted cybersecurity brand

• Part of a full digital protection suite

• Automated opt-outs on higher plans

❌ Cons

• Only covers about 40 data brokers

• Cannot purchase as a standalone product

• Doesn’t explain removal verification

💵 Pricing

• McAfee+ Premium (scan only): $149.99/year

• McAfee+ Advanced (scan + removal): $199.99/year

• McAfee+ Ultimate (includes insurance): $279.99/year

⭐ Reviews

“Everything I need in one dashboard.” – Trustpilot
“Support is frustrating and pushy with upsells.” – Trustpilot

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25. Avast BreachGuard – Best for Basic Protection and Breach Alerts

Avast BreachGuard includes automated opt-out requests to 14 data brokers, dark web monitoring, and a password health checker. It’s part of a broader security package and includes a 30-day money-back guarantee.

✅ Pros

• Simple, affordable protection

• Dark web and password scanning

• 30-day refund policy

❌ Cons

• Very limited broker coverage (14 sites)

• Doesn’t provide removal proof

• Light on removal-focused features

💵 Pricing

• $43.99/year

⭐ Reviews

“Nice add-on to my antivirus plan.” – Trustpilot
“Scared me with a breach alert that had no detail.” – Trustpilot

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Final Thoughts: Which Service Should You Choose?

• Choose DeleteMyInfo if you want the most comprehensive, fully managed removal from all types of data brokers and websites—plus personalized support and free consultations.

• Choose Onerep if your main concern is removing data from Google results.

• Choose Incogni or Privacy Bee if you’re focused on non-public marketing brokers.

• Choose Optery if you want screenshots and predictive scanning.

• Choose a bundle service like Aura or IDX if you want to pair data removal with identity protection and cybersecurity tools.